A lot of games are coming out this week. A veritable rainbow of releases, if you will. If we scale it, the red part (ROY G BIV, remember?) would include big titles like Grand Theft Auto: Chinatown Wars for PSP, Borderlands, WWE Smackdown vs. Raw 2010 and FIFA Soccer 10. On the violet side (more like bruise purple, really) we have the Charm Girls Club games and another Imagine [Insert Occupation Here] release. Hit the jump and let's get this ball rolling.

Starting today, July 8th, all the way until August 2nd, take a few minutes to browse through GameStop and you're gonna find thousands of games, both new and used, all at US$ 20 or less. Talk about a huge sale.

The buyout of Warner Bros. of publisher Midway has been OK'd by a bankruptcy judge, making the US$ 33 million acquisition a sure go. The deal is expected to finally close within 10 days, this according to the reports by the Chicago Tribune.

Nothing feels quite like taking it strong against the defenders and scoring that sweet, sweet top-corner goal. For FIFA 10, Electronic Arts decided to raise the bar to give you a much better experience than any FIFA game before it. Learning from a massive 275 million games played online, EA Sports gathered all the feedback and input from players and their games to bring new innovations for the soccer sensation. So what did they come up with? Hit the link for more.

Let's see. You're now checking out a gaming site, or you're getting this through RSS, reading up on game news, planning to buy new ones, or simply checking to see if the ones you already have got updates. This is by no means a study, but it's still fun to see how far you'd go for your favorite pastime - here are ten signs that you might be a gaming addict.

Take-Two Interactive, still hot in talks with Electronic Arts (supposedly) over their merger, has sent in its financial statement for the previous fiscal quarter. The report reveals their line-up of games for the next (fiscal) year. Details in the full article.

If you're on the brink of gaming starvation because you've been playing old titles over and over, Circuit City's US$ 8.96 game list just might be what you need. With news of such a deal, Videogameplayerz has managed to acquire a list of the games included.

To know more about the list, head on over to the full article.

It's no secret that we've seen great games from Take-Two Interactive Software, and the company's financial report for fiscal year 2007 stands proof. First-person shooter Bioshock (Microsoft Xbox 360, PC) shipped over two million units since launch, and honored the company with plenty of awards.

Find out Take-Two's fiscal year 2007 results at the full article.

Master Chief ordering take out at Burger King? Solid Snake wearing Speedos? These are just some hypothetical plugs that gamers might be seeing in the near future with the way in-game advertising has grown into a phenomenal industry nowadays.

As far back as the early '90s, we've seen games that have plugged, advertised or even coerced gamers into taking a gander at their real-life sponsors, as well as the products tied-in with them. The full article awaits after the jump!

If you're nowhere near the E For All venue in Los Angeles, you don't have to get bummed out because you still have a chance to know just what went down this crazy Friday. Major titles from the industry's biggest companies have been exhibited much to the crowd's delight.

The Legend of Zelda: Phantom Hourglass for the popular Nintendo DS handheld took center stage at 1:00 PM in the afternoon. It was presented in the middle of a double whammy from Activision's Guitar Hero III: Legends of Rock which jammed at 12:00 PM and again at 2:00 PM.

At 3:00 PM L.A. Lakers point guard Derek Fisher and L.A. Clippers shooting guard Corey Magette treated the crowd to some virtual hardcourt action as they went one on one in EA Sports' NBA Live 08 (Sony PS3, Microsoft Xbox 360).

Speaking of celebrities, Jerry "The King" Lawler and Jim Ross of WWE Raw were right there in the THQ booth from 12:00PM to 2:00 PM to sign autographs for their young fans. They're promoting WWE Smackdown vs Raw 2008 (Sony PS3, Microsoft Xbox 360) by THQ.

By 4:00 PM, Activision took the spotlight again to show everyone the beauty that is its upcoming shooting title Call of Duty 4: Modern Warfare (PC, Sony PS3, Microsoft Xbox 360). At 5:00 PM it was Namco Networks' turn to show off what it's got by holding its Ms. Pac-Man Championships using old-school arcade machines. Namco's contest coincided with Tony Hawk's Proving Ground (Nintendo Wii, Nintendo DS, Sony PS3, Microsoft Xbox 3) taking the stage.

The evening held the climax for Friday as Video Games Live was featured at the new Nokia Theatre which is very close to the Staples Center and the L.A. Convention Center. Fans were free to visit and enjoy the exhibits held there. We've got more E For All updates coming so keep it with us.